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The Paw Print Calendar Legit? 5 Critical Truths You Must Know Before Ordering In 2025

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The Paw Print Calendar has become a viral sensation among pet owners, promising a chance for your beloved dog or cat to be featured as a star in their annual calendar. As of December 15, 2025, the question of whether the company is truly "legit" or a clever scam continues to dominate online pet communities and consumer forums. The short answer is complex: the company is generally considered legit in that you will receive a product, but its business practices are widely labeled as "deceitful" and "dishonest" by a significant portion of its customer base.

This deep dive will cut through the noise, analyzing the latest customer experiences, Better Business Bureau (BBB) complaints from 2025, and the core mechanics of their controversial "pet contest" to give you a clear, unbiased picture. If you're considering submitting your pet's photo for the 2026 calendar, understanding these critical truths is essential to managing your expectations and protecting your wallet.

Decoding The Paw Print Calendar's Business Model: Is It a Contest or a Custom Product?

The primary source of confusion and customer complaints stems directly from The Paw Print Calendar's marketing strategy, which heavily relies on the implication of a competitive, exclusive pet photo contest. Consumers are led to believe their pet has been specially selected or has "won" a coveted spot in a widely-distributed calendar.

The "Everyone Wins" Sales Tactic

  • The Notification: After submitting a pet photo, customers inevitably receive an email stating their pet has been "selected," "chosen," or has "won" a specific month (e.g., August) in the upcoming calendar.
  • The Reality: In almost every case, every single pet submitted is declared a "winner." This is not a genuine competition where only a few pets are chosen; it is a universal sales funnel.
  • The Discount Illusion: The "winning" notification is immediately followed by a call to action to purchase the calendar, often with a significant "winner's discount" (e.g., 30% off, sometimes up to 70% off if you wait). Critics argue the original price is inflated, making the discounted price the true market value, thereby creating a false sense of urgency and value.

The Paw Print Calendar is a company that effectively sells a custom product using the language of a sweepstakes. While you do receive a calendar, the key distinction is that the calendar you receive is custom-made for you.

Your pet's photo is placed on the month you "won," but the rest of the calendar is filled with stock photos or other non-featured pets. Crucially, the calendar you purchase is not the same version that other "winners" are buying. This contradicts the expectation of being part of a widely-recognized, shared, public calendar.

2025 Customer Complaints and Better Business Bureau (BBB) Red Flags

While the business model itself is the main point of contention, recent customer complaints filed with the BBB in 2025 highlight significant issues with product fulfillment and customer service, moving the problem from "deceptive marketing" to "operational failure."

Truth 1: Product Fulfillment Errors

Several 2025 complaints detail receiving a calendar that did not feature the customer's pet's photo, despite paying for the custom product. In one instance, a customer reported receiving a 2025 calendar that was missing the photo of their deceased dog, a highly emotional and frustrating error. This indicates potential quality control or order processing issues that go beyond the initial marketing deception.

Truth 2: Non-Existent Customer Service

A recurring theme in online forums and BBB reviews is the near-impossibility of contacting The Paw Print Calendar's customer service team to resolve issues like missing photos, incorrect orders, or shipping delays. Many customers report feeling that their money is simply "lining their pocket," with no genuine support available after the purchase is made.

Truth 3: The Price vs. Value Debate

Even with the discount, many customers feel the final price paid for the calendar does not reflect the quality of the finished product or the value of a truly exclusive contest win. The disappointment upon realizing the calendar is merely a custom print, rather than a shared, prestigious publication, often leads to the feeling of being "scammed," even if a physical product was delivered.

The Final Verdict: Is The Paw Print Calendar Worth Your Money?

Based on the latest information and extensive customer feedback from 2025, the legitimacy of The Paw Print Calendar can be summarized as a matter of semantics. The company is not a phantom operation; they do fulfill orders and send out a physical calendar.

However, the company operates under a highly controversial and ethically questionable marketing strategy that uses the excitement of a "win" to drive sales of a standard, custom-printed product. The key takeaway for any potential customer is to completely disregard the "contest" aspect.

If you view The Paw Print Calendar as a service where you pay a premium to have a single photo of your pet placed on one month of a generic, custom-made calendar, and you are prepared for potential customer service issues, then the transaction is "legit."

If your intention is to have your pet featured as a genuine winner in a competitive, widely-distributed calendar, you will be disappointed. The Paw Print Calendar is a masterclass in marketing—a successful sales tactic that leverages the universal love for pets and the desire for recognition, but one that falls short of the expectations it deliberately sets.

Key Entities and LSI Keywords:

Pet photo contest, custom calendar, Better Business Bureau (BBB), sales tactic, deceptive marketing, customer complaints, 2025 reviews, 2026 calendar, discount code, product fulfillment, customer service issues, dog calendar, cat calendar, sweepstakes, The Paw Print Calendar scam.

The Paw Print Calendar Legit? 5 Critical Truths You Must Know Before Ordering in 2025
the paw print calendar legit
the paw print calendar legit

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