The Viral Secret: What Is The Real Song Behind "Put Some Lulu On This But"?

Contents
The catchy, curious phrase "Put Some Lulu On This But" has exploded across social media feeds, driving millions of listeners to search for the song and the artists behind the infectious sound. As of today, December 10, 2025, the sound is the backbone of one of the year's biggest viral trends, stemming from the high-energy track "WHIM WHAMMIEE" by Atlanta-based rappers Pluto and YK Niece. This deep dive uncovers the song's true title, the meaning of its most quoted lyric, and the sudden rise of the two artists who have dominated the charts since their 2025 breakout. The track "WHIM WHAMMIEE" is more than just a viral moment; it's a full-throttle anthem that captures the confidence and swagger of Atlanta's new generation of hip-hop. Released on February 3, 2025, the song quickly gained traction for its sharp lyrics, infectious beat produced by Zaytoven, Mikey, and Jai, and its undeniable energy, becoming a cultural touchstone that defines the current sound of the city.

Pluto and YK Niece: The Viral Duo's Complete Biography

The success of "WHIM WHAMMIEE" is a direct result of the electric chemistry between its two main artists, Pluto and YK Niece. Both are rising stars from Atlanta, Georgia, whose personal stories and distinct styles have fueled the song's popularity. Their collaboration is a defining moment in the city's "futuristic revival" of rap music.

Rapper Pluto (Jada Amaurie Smith)

  • Real Name: Jada Amaurie Smith
  • Stage Name: Pluto (often stylized as BIG PLUTO)
  • Date of Birth: March 9, 2004
  • Age: 21 (as of December 2025)
  • Hometown: Atlanta, Georgia (specifically the West Side)
  • Breakout Track: "WHIM WHAMMIEE" (viral in March 2025)
  • Style: Known for her sharp, confident delivery and high-energy tracks.
  • Associated Aliases: Has been referred to as "RAKAI x LULULEMON AKA PLUTO," which hints at the "Lulu" reference in the viral lyric.

Rapper YK Niece (Shanice Cameron)

  • Real Name: Shanice Cameron
  • Stage Name: YK Niece
  • Hometown: Atlanta, Georgia
  • Breakout Track: "WHIM WHAMMIEE" (viral in March 2025)
  • Contribution: Credited for her powerful ad-libs and for helping to punch up the track's energy, making her an inseparable part of the song's success.
  • Social Media Presence: Amassed over 550,000 followers following the song's virality.

The True Meaning of "Put Some Lulu On This But"

The phrase "Put Some Lulu On This But" is the most quoted and searched line from the song, driving countless curious listeners to the track. The lyric, which is a powerful example of modern rap slang, is not about a person named Lulu, but is a direct reference to the high-end athletic apparel brand, Lululemon.

Lulu: A Symbol of Wealth and Status

In the context of the song, "Lulu" is used as a metonymy—a word or phrase used to stand in for another word. In this case, "Lulu" (Lululemon) represents a specific type of desirable, high-status, and expensive look or lifestyle. The brand is associated with high quality, fashion, and a certain level of affluence, especially within the context of social media trends.

The Full Context of the Phrase

When the artists say "Put Some Lulu On This But," they are essentially making a bold statement about adding style, wealth, and high-status appeal to a situation or, more explicitly, to a person. It is a boastful, confident declaration that elevates the energy and aesthetic of the moment. The line is a quintessential example of the song's overall theme: a "full-throttle celebration of sex, success, and confidence." The lyric is an intentional nod to the current cultural fixation on luxury brands and the confidence that comes with them. It’s a way of saying, "Elevate this situation," or "Make this look expensive and desirable."

How "WHIM WHAMMIEE" Became a TikTok Sensation

The song's explosive success is intrinsically tied to its performance on short-form video platforms, particularly TikTok. The track's infectious, repetitive hook and high-energy beat make it perfect for dance challenges, lip-sync videos, and transformation content.

The WHIM WHAMMIEE Challenge

The song quickly spawned the "WHIM WHAMMIEE" challenge, where users perform a series of fast-paced, sharp movements to the beat. The "Put Some Lulu On This But" segment is often the climax of a video, used to punctuate a moment of transformation, a successful outfit reveal, or a sudden burst of confidence. The sound has been used in hundreds of thousands of videos, solidifying its place in internet culture.

Remixes and Collaborations

The track's popularity has led to numerous remixes and derivative works, further cementing its viral status. A clean remix featuring Sexyy Red and even fan-made remixes that include major artists like Nicki Minaj and Megan Thee Stallion have surfaced, indicating the song's widespread appeal and the public's desire to hear it alongside other major artists. This constant flow of new content keeps the song's momentum going, ensuring it remains "fresh" and "trending" well into late 2025.

Why the Song Title is Often Misquoted

It is common for viral songs to be known by their most memorable lyric rather than their official title. The phrase "Put Some Lulu On This But" is more distinctive and easier to remember than the official title, "WHIM WHAMMIEE." This phenomenon is a key part of modern music discovery, where a search for a fragment of a lyric often leads to the full song. The official title, "WHIM WHAMMIEE," is a unique, playful phrase that perfectly matches the song's chaotic and energetic vibe. However, for most users, the direct, provocative, and fashion-referencing line is the key to unlocking the track. This search behavior is a testament to the power of a single, well-placed, and highly quotable lyric in the age of viral content. The track's success is a perfect example of how the Atlanta rap scene continues to innovate, using social media as a launchpad for new stars like Pluto and YK Niece. If you've been searching for the song behind the phrase, you've now found the full story behind the viral hit of 2025.
The Viral Secret: What is the Real Song Behind
put some lulu on this but song
put some lulu on this but song

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